Joel Rosenstein
Start-Up Marketing Specialist


Telephone   908-838-4060
Fax 908-292-1120
Email joel@evoxe.com


Specializing in Marketing Management and Lead
Generation for High-Tech Startup Companies

 
Marketing     Strategy     Business Plans
Marketing plans
Marketing literature
Web sites
SEO/PPC Web promotion
Trade shows, advertising

    Market research
Competitor analysis
Positioning
Product strategy
Marketing messaging
    Concept evaluation
Business model analysis
Market research
Strategy development
Authoring & production

Client List

  Technology Clients

Advanced Data Systems Corp.
Developer and marketer of medical pactice management software systems

Axis Mobile
Developer and marketer of mobile communication applications

Columbus Nova Technology Group
Technology development and licensing operation

Commwell
Developer of telemedicine technologies for next-generation home health-care solutions

Funtactix
Developer of immersive MMO games combined with social networking

GigaSpaces
Leading provider of grid computing solutions to the financial services industry

Lemur Networks
Developer of business support systems for delivery of real-time IP services

Micro-Office Systems
Database conversions and interfaces for medical software systems

Navajo Systems
Innovative solutions for SaaS application data security

netForensics
Enterprise IT security information management (SIM) solutions

Oberon
ERP systems for the construction industry

Oleh Technologies
High-volume, whitelisted email sending services

Realitech
Live video streaming to the Web and 3G cellular netowrks

Viola Networks
Developer of software for large-scale network diagnosis and management

Zettapoint
Developer of software for optimizing multi-terabyte-size databases

Non-Technology Clients

ASICC-MED
Provider of personnel, services and products to the healthcare industry

David Bellin Travel Systems
Licensed tour guides and travel planning services

FFI Corporation
Producer and wholesaler of industrial food ingredients

HCP Project Management Consulting
Consulting firm specializing in the optimization of complex project schedules

Microtools
Manufacturer of high-precision mechanical parts

MyWay
Professional coaching and workshops for start-up entrepreneurs

Ostrove Associates
Bio-pharmaceutical regulatory compliance consultancy

Swissa Construction
Construction and property management company

Vargus
Manufacturer of industrial milling, turning and deburring tools

ZAG (wholly-owned subsidiary of Stanley Works)
Manufacturer and marketer of tool and hardware storage products

Management Experience

  Director of Marketing, Zoomix, Ltd. (acquired by Microsoft in 2008)
Developer of enterprise data quality and master data management solutions

Director of Internal Operations, DealTime, Inc. (a.k.a. Shopping.com, now eBay)
Multinational comparison shopping dot-com

Director of Marketing and Product Strategy, Zactus, Inc.
Entertainment industry dot-com startup

Chief Investment Analyst, KenTech Ventures, Ltd.
High-tech investor/incubator

Vice President of Marketing, Better On-line Solutions, Ltd. (NASDAQ:BOSC)
Data communications hardware and software

General Manager, OppoSite Software
Web site management software

Client and Employer Testimonials

 
 For the past two and a half years, Joel Rosenstein has served on Zoomix's management team as Director of Marketing. Joel's expertise has proved itself across the board, including areas such as research, strategy, positioning, message development, production of marketing communications materials, lead generation, sales support, investor relations support, trade show execution, etc. His thorough understanding of all matters relating to the creation and management of first-rate business Web sites, along with his expert SEO campaign management, was a significant factor in bringing us some of our most important accounts. Joel is also very capable in the formulation and production of business plans and investor materials, a hard-to-find skill set which contributed a lot to the company. Joel's work consistently exhibits high productivity, quality, creativity and reliability -- allowing him to fulfill all of management's expectations for its marketing department even while he was only employed at 60% of a full-time position. I can confidently recommend Joel as a first-rate marketing executive, and would be happy to serve as a reference for any future potential employer.
— Amir Biran, CEO, Zoomix

 Joel worked closely with us over a period of months to help us craft our marketing positioning and messaging for entry into a new market. He also created an entirely new set of marketing materials for us, including a fantastic new Web site. He is now working with us to generate leads using both online and offline channels. We have been very pleased with the quality and professionalism of Joel's work and would be happy to recommend him to other companies in need of top-notch marketing consulting.
— Amir Levanon, CEO, HCP Project Management Consulting

 It was great working with Joel Rosenstein during the year he spent with Zettapoint. Joel created the company's initial marketing materials, and helped made us look good on the Web, at trade shows and with clients. He also played an important role in developing our marketing strategy. I would describe Joel as highly professional, committed, hard working and knowledgeable. Highly recommended.
— Shay Armon, Vice President of Sales, Zettapoint

 We are grateful to have Joel's services at our disposal. His reliability, professionalism, and attention to detail are second to none. We have developed tremendous respect for his skills and insights. We would not hesitate to recommend Joel as a valuable marketing resource.
— Marc E. Klar, Vice President of Marketing, ADS Corporation

 I retained Joel's services to develop the Web-based marketing strategy for my new business, to ensure the site content reflects my value proposition and to guide the usability and functionality aspects of the site's development. His sharp eye for quality helped me reach the high-quality site I was aiming to achieve. It was a pleasure having a professional marketer like Joel involved in this project, and I highly recommend him to others.
— Halit Lichtenson, Founder, MyWay

 Joel brings with him a comprehensive understanding of marketing strategy. He is able to quickly and thoroughly grasp the business environment and its marketing demands and step up to the challenge preparing a concrete marketing plan. This plan will then be executed and delivered by Joel very efficiently with no compromises on time or quality.
— Amir Biran, CEO, Viola Networks

 Joel Rosenstein has been serving as our Webmaster for almost two years now. In addition to managing the daily content management and technical aspects of our corporate Web site, Joel has been a primary player in two major site redesign projects. It is a pleasure working with Joel who is a first-rate outsourced service provider and excellent communicator. He is extremely responsive, reliable and professional, providing constructive input and suggestions beyond the call of duty. Highly recommended.
— Jeremy Nazarian, Director of Marketing, netForensics, Inc.

 You are awesome! Thank you for all the diligence and professionalism. I couldn't have asked for a stronger 'extended' team.
— Maria Di Marco, Director of Marketing, netForensics, Inc.

 Joel is bright, full of initiative, and was dedicated to his job. He demonstrated a wide range of skills, including analytical thinking, good communication and technology savvy.
— David Epstein, Chief Strategy Officer and SVP Corporate Development, DealTime, Inc.

 During the few months that Joel Rosenstein worked for me, I was impressed with the variety of areas in which he was comfortable and productive. His understanding of business strategy, marketing and technological issues allows him to synergize between the goals of these different functions and to communicate his vision clearly to the various departments in the organization. His passion and enthusiasm are quickly evident, and I believe that most would benefit from having his energy and intellect on their team.
— Peter Corbett, CEO, Zactus, Inc.

 Joel played a critical role in the development of KenTech. Joel’s professionalism was always appreciated to the highest extent possible by the entrepreneurs who approached KenTech for assistance, Moreover, Joel received great appreciation from all the members of KenTech's board of directors, among them the most prominent of Israeli business people.
— Amir Keren, CEO, KenTech Ventures, Ltd.

 In his job as Assistant Marketing Director at BOS, Joel demonstrated competent skills in his marketing communications and product management roles. After more than three years of exceptional performance in this job, Joel was given the responsibility of establishing and managing a new division within BOS to develop and market a line of Internet software tools. Joel was later promoted to the position of VP Marketing of BOS while continuing to manage the Internet software division.
— Israel Gal, President and CEO, Better On-line Solutions, Ltd.

Contact Information

 
Telephone   908-838-4060
Fax 908-292-1120
Email joel@evoxe.com